“Tikkun Olam”: Massachusetts & Oregon Jewish Nonprofits Construct Coast-to-Coast Partnership to Help Homeless

“Building houses for the homeless in Portland, Oregon sounds like a great way to teach teens from Russian speaking families about tikkun olam,” thought Jookender Executive Director Sasha Grebenyuk when she learned of the opportunity to partner with Portland-based nonprofit Tivnu: Building Justice. The Jookender and Tivnu partnership made sense considering the organizations’ similar missions: Engaging social-justice oriented teens in hands-on, interactive learning from a Jewish perspective. So, Sasha said yes.

In Portland, Executive Director Steven Eisenbach-Budner was thrilled by Tivnu’s first partnership with a New England nonprofit. Fueled by their shared passion for engaging teens in social justice pursuits, Sasha and Steve took less than six months to plan a robust four-day pilot program. Planning was easy once both Executive Directors realized they shared the common objective of engaging, energizing, and enlightening teens. In late August 2019, 11 teens and two adult chaperones (parents of participating teens) from Boston area Russian speaking families made the transcontinental journey to Portland.

Four days later, the unique partnership stimulated educational and engagement benefits that exceeded everyone’s expectations. “My experiences in Portland were eye-opening,” said Gal Goldfain, one of 11 students in the Jookender delegation. “Words can’t describe how much I learned and gained.”

Based in Portland, Tivnu—the Hebrew word means “building”—is a nonprofit organization that designs and delivers “gap year” programs for Jewish teens in a city that ranks among America’s top 10 nationally for rate of homelessness. While Portland’s Jewish community of some 35,000 is about 15% of Boston’s (227,000 in the metro area), each city has a vibrant Jewish nonprofit ecosystem.

Hands-on building 'tiny houses'

Steve founded Tivnu: Building Justice in 2012 to enable Portland Jews to integrate their Jewish identities with their commitments to create communities in which the basic needs of all people are met. One of Tivnu’s primary goals is addressing Portland’s chronic homeless problem. 

Jookender’s mission similarly draws from Jewish ethics and values to teach and demonstrate Jewish values and offer programs that help others find their way to the broader Jewish community. Like Tivnu, Jookender is relentlessly inclusive.

Explaining Tivnu’s mission, Steve says, “We act from the conviction that housing is a human right and a human need. Access to housing is a cornerstone for a stable life and it’s linked to issues such as food security, environmental justice, and the overall health of neighborhoods and communities.” 

These are fundamentally Jewish issues, he emphasizes: “We work with others to bring forth tikkun olam (ed. note: In Jewish teachings, tikkun olam means any activity that improves the world, bringing it closer to the harmonious state for which it was created). We create opportunities for Jewish youth to engage in social justice work not just as individuals, but as representatives of the Jewish community in partnership with other communities.”

Energetic, resourceful, and committed to evangelizing tikkun olam, Steve was raised in an affordable housing complex in New York City. “I know firsthand the centrality of housing to family and community stability and cohesion,” he says. A builder by trade, Steve is as zealous about Tivnu’s mission as he is generous with Jewish Carpenter jokes. 

Typically, Tivnu’s Gap Year program is nine months of hands-on social justice engagement in which pre-college Jewish teens explore the bonds between Jewish life and social justice while working with and in Portland’s cutting-edge grassroots organizations, Steve explained. “Like most youth today, Jewish youth are increasingly aware of and concerned about social justice issues. Tivnu puts their awareness and concern into action.” 

Tivnu was referred to Jookender by Boston-based Combined Jewish Philanthropies (CJP), which funded most of the program through an unrestricted grant to Jookender. The partnership was also supported by The Jewish Education Project, with generous funding from the Genesis Philanthropy Group.

“We planned the four-day pilot to start, rather than commit to Tivnu’s full gap year program,” said Sasha. Of the fifty students who applied, Jookender selected 11. The program—which combined travel, hands-on working experiences, and Jewish learning related to Tivnu’s work in Portland communities—cost Jookender $10,000 for the 11 student participants. Two adults—parents of participating students—chaperoned the group. 

Building "Tikkun Olam"

The Jookender delegation’s four days in Portland were carefully choreographed to expose participants to as many new experiences as possible: Teens met with local homeless people, toured “tiny house” villages in Portland (Hazelnut Grove and Dignity Village), helped build green, sustainable “tiny houses” at the Portland Jewish Community Center, worked at a farm to produce goods for “tiny house” villages, and sampled distinctive Pacific Northwest Latino dishes at the popular Portland Mercado “food cart pod” (a gathering of 10 or more food carts, unique to Portland).

“The exposure to homelessness resonated deeply among delegation members—both teens and chaperones,” reflected Sasha. “Remember, the older generations—the people who were raised in the former Soviet Union—aren’t as comfortable as their kids talking about social justice issues like homelessness. Growing up in Communist societies they didn’t see homelessness. Another benefit of the pilot program was that it helps the Russian speaking Jewish community become more familiar with social justice issues particularly as they intersect with Judaism and philanthropy.”

Steve echoes Sasha’s sentiment on the pilot program’s unanticipated cultural learning component: “The visit was somewhat challenging from a cultural perspective, because most American Jews who’ve grown up in liberal households have some intellectual understanding of the reasons behind homelessness. The RSJ (Russian speaking Jewish) community approaches some of these issues from a different cultural perspective. 

"From the survey results, we know that the teens on this tour were less familiar with issues related to homelessness, so they learned more. They became open to issues related to homelessness and developed some empathy and respect for people who are experiencing homelessness."

Though the Tivnu-Jookender pilot program was short in duration, testimonials from program participants indicate it was long on inspiration. More than 90% of respondents to a post-trip survey said they’d return to this or a similar program:

• 

  Jookender group enjoys a rare relaxing moment

  - “I learned a lot of interesting new things about homelessness. I didn’t know the different ways that people could become homeless including being sick and having to pay all their money to get better. I also learned about how Portland treats homeless people and the different laws Oregon has for them.”
• - “I talked with a lot of people who are houseless. I was also presented with the term houseless by a houseless female whose nails I painted as part of the night strike. I really enjoyed the people and the little community we made. I enjoyed painting and building the tiny houses.”
• - “I enjoyed this experience but I think it should have lasted longer. The people from Tivnu were very kind. The work we did was interesting and engaging.”
• - “I now understand how fortunate I am to live in a home and now I want to help others.”

Describing the Jookender delegation as hard workers and fast learners, Steve says: “Most of them enjoyed the work. They certainly worked hard, but I’m not surprised given what I know about Russian speaking Jewish families. They stayed focused and were proud of what they accomplished.” He added, “next time, we’ll relate the learning experiences to their culture and their families’ histories of immigration.”

Jookender delegation members overwhelmingly expressed their desire to continue helping communities locally, nationally, and internationally—a yearning Sasha is positioning Jookender to fulfill. Sasha sees the success of the pilot program as a launching pad for increased engagement by American teens with underserved or underprivileged communities in Israel. “We know there are communities in Israel who could benefit from our ready, willing, and motivated teen workforce; in addition to offering help to local organizations, we’re seeking to partner with Russian community organizations in Israel.”

* * * 

Overcoming Cultural Barriers to Philanthropy & Education in RSJ Communities

Gap Years are atypical among the RSJ community because of the lingering fears among parents that a missed year could set a child back irreversibly. Sasha attributes the higher focus on completing education to memories of the USSR’s 5% quota for Jews to go to University.

“Our kids growing up now thankfully don’t have that sense of urgency, but the parents are afraid that if their kids take a gap year they won’t be as motivated to go to University and therefore, in the parents’ minds, they’ll be less likely to succeed.”

Sasha's own Gap Year heavily influences the value she places on these formative--and transformative--experiences. “I went to Israel and the experience affected me profoundly. Not only did I become more independent, but I also learned a lot about Israeli culture, history, and lifestyles. For certain kids, Gap Years can be transformational.”

The Tivnu-Jookender pilot program was especially effective because it overcame some of the older generations’ reticence about non-traditional education, she explained. “Parents who grew up thinking that the best education is in an actual classroom saw the impact of out-of-classroom education on their kids. They see how it’s increased their kids’ interest in education—especially Jewish education. We want our kids to be more involved in their communities and to experience different ways to help those communities. This is the kind of counterculture thinking Jookender brings to our programming.”

Because the philanthropic culture is new to the RSJ community, Sasha says organizations like Jookender face two challenges: The first is helping Russian speaking Jews understand the importance of philanthropy; the second is instilling a “culture of philanthropy” among a demographic for whom charitable giving remains unfamiliar. “The older generation recognizes that we have some old-fashioned ideas about community engagement, philanthropy, and even education. We don’t want to pass those ideas to our kids.”

Featured "Times of Israel" Blogger: Read My Premier Post!

This article was originally published by the Times of Israel, where I am a blogger. 

Massachusetts Nonprofit Jookender Connects & Educates Russian Speaking Jews

A new Tribe has emerged in Massachusetts, and—like the 12 of the Old Testament—this Tribe is sowing the seeds of Jewish identity and community engagement in a traditionally insular and insulated segment of American Jewry: Russian Speaking Jews (RSJs).

Numbering about 80,000 of Massachusetts’ approximately 293,000 Jews (Jewish Virtual Library), “most RSJs arrived here after 1985 with very little formal Jewish education,” says Sasha Grebenyuk, Executive Director of Jookender Community Initiatives. Jookender—a new 501(c)(3) organization based in Framingham, Massachusetts (a Boston suburb)—introduces secular Russian-Jewish families to Jewish heritage and culture and offers programs to rekindle their feelings of Jewish identity.

“When these current parents were growing up in Russia, they weren’t exposed to Judaism,” Sasha explains, attributing the lack of Jewish knowledge, identity, and affiliation due to aggressive Soviet state-sponsored anti-religious programs and propaganda. 

Judaism and Jews were especially targeted: In 1919, Soviet authorities abolished Jewish community councils, which traditionally maintained local synagogues and were responsible for Jewish education. They created the Yevsektsiya (a Jewish section of the party), which generated and disseminated propaganda against Jewish clergy and religion. According to Wikipedia, 

“The training of rabbis became impossible until early 1940's, and until the late 1980s only one Yiddish periodical was published. Because of its identification with Zionism, Hebrew was taught only in schools for diplomats. Most of the 5,000 synagogues functioning prior to the Bolshevik Revolution were closed under Stalin, and others were closed under Khrushchev. The practice of Judaism became very difficult, intensifying the desire of Jews to leave the Soviet Union.”

After three generations of subjugation and marginalization, the results were predictable, says Sasha: “Most of the current RSJ parents have minimal personal experience and practical knowledge of Jewish ethics, rituals and traditions. When they emigrated to Israel or America in the 1990s, they didn’t know what they didn’t know. I created Jookender to fix that.” 

A Russian Jew who grew up in the grasp of Communism and moved to America in 1994, Sasha is among a handful of RSJ community leaders who have the contacts, credentials, and credibility to engage Jews from the former Soviet Union. Operating Jookender on a shoestring budget, Sasha and her small team of volunteers provide programs and services that achieve outcomes far exceeding the nonprofit’s income. 

Julia Atkin—a fervent Jookender booster—shared Sasha’s experience. Ms. Atkin, who grew up in the Ukraine, feels deeply connected to Judaism but eschews the ‘religious’ label. She and her family have engaged in several Jookender programs (including participating in The Tribe pilot) create a warm, welcoming environment in which she and people like her can rekindle their Jewish kavanah (intention).

“I have blurry memories of my grandparents lighting candles and going to shul but as a child, I had no connection to Judaism. In my teenage years, when Communism started to erode, I got reintroduced to and reconnected with Jewish rituals and traditions. That inspired me to spend a year in Israel studying in a religious program. 

"When we moved to the U.S. in 1999, my husband (a Russian Jew) and I wanted to expose our children to Jewish rituals, traditions, and values. We were referred to Jookender, whose programs have increased our knowledge of and appreciation for Judaism and Israel."

Kira Shandalov, a senior at Reading High School who is also enrolled as a Freshman at Middlesex Community College, has been involved with Sasha and the Jookender team for two years. A native Israeli, Ms. Shandalov moved to the U.S. in 2015. Fluent in Russian, Hebrew, and English, Ms. Shandalov is a popular teacher in The Tribe and a regular participant in Jookender’s programs. “I worked with about 30 kids; they were very enthusiastic. The Tribe is a great program for kids, especially around the holidays.”

Like many Russians and Israelis, Ms. Shandalov also hesitates to describe herself as ‘religious’. “I have some religious knowledge from my upbringing. In Israel, you live it. But in America, it’s not as omnipresent. That’s why I love being involved in The Tribe: I feel connected to my roots and to this community.”

A 2015 study of the RSJ community provides hard numbers supporting these personal observations and experiences. 

Commissioned by Combined Jewish Philanthropies (CJP, Boston’s Jewish Federation), the study reported that 10% of Jewish households in the Greater Boston area included a Russian-speaking Jew or someone who was born or raised in Russia or the former Soviet Union. 

Nineteen percent of these Russian speakers reported being interested in Religious Services and only 21% were involved with synagogues. While the study’s results suggested the contemporaneous system wasn’t adequately serving Boston’s RSJ’s educational needs, it highlighted the need for grassroots organizations like Jookender to fill in those gaps.

What is The Tribe?

Jookender was one of two organizations (the other was the Worcester Jewish Community Center) to pilot The Tribe’s first year. Funded by the Gemunder Family Foundation, the Armonia Foundation, The Adam and Gila Milstein Foundation, The Lesser Family, and The Frieze Family, The Tribe is a pluralistic program designed to educate, engage, and energize Jewish families.

Conceived and developed by Jewish communal service veteran Arinne Braverman, The Tribe engaged about 100 families in Boston and Central Massachusetts. From October 2017 through June 2018, tribes of eight to 10 families met monthly in members’ homes or community centers.

As Jews increasingly migrate from strict religious affiliations to a more pluralistic approach, Ms. Braverman says The Tribe offers an inclusive roadmap. Intentionally pluralistic, Ms. Braverman calls The Tribe “a values-based program that welcomes everyone who is the parent or guardian of a Jewish child—whether Jewish or non-Jewish. Tribe members journey together to gain a general understanding of Jewish values.”

Describing The Tribe’s curriculum as “approachable, flexible, and fun”, Ms. Braverman explains the modules correspond to Jewish holidays and each month covers certain Jewish values and ethics.

“This flow builds parents’ knowledge about Jewish history, culture, and traditions and inspires their kids to learn more about Jewish values and ethics such as honoring parents and teachers, performing deeds of loving kindness, peace in the home, positive speech, and welcoming guests/providing hospitality.

“The Tribe was created to highlight Jewish values and to be accessible to families who did not previously connect with Judaism through religious ritual,” she says. “We selected Jookender because we thought niche populations would be best served by the small group model and we wanted to prioritize engaging currently underserved and marginally affiliated Jews,” she adds. 

Seventy-seven families with children from kindergarten to 3^rd grade participated in The Tribe pilot. From these, Sasha and her team created nine tribes, each with nine to 12 families and a leader. Although some of the families knew each other before being invited to join The Tribe, most met during the program.

While most families used The Tribe’s curriculum, Sasha explains, some innovated and created additional lessons based on the provided pedagogy. Most popular among all the tribes were holiday traditions. Sharing the story of a family who knew nothing about Jewish holiday cuisine so they made dishes to share with tribe members, Sasha says such lessons resonated because they brought tribe members together—especially around food.

“The Tribe inspires curiosity and a yearning for learning, especially for Jews who may not have been exposed to the richness of our heritage and traditions. It offers a step-by-step framework within which families can experience those things together,” Ms. Braverman says. “Inclusive and intergenerational, The Tribe is an engaging point of entry or re-entry into Jewish life.”

Stories and Statistics Show Success

Where many point to declining Jewish identity and engagement as existential threats to American Jewry’s future, the success of both Tribe pilots shows that creative, inclusive, and pluralistic programming can produce positive outcomes in the RSJ community.

In addition to post-participant surveys that reveal measurable program engagement milestones, participants’ personal stories describe the life-altering impact of reconnecting with long-forgotten (or never learned) Jewish rituals, ethics, and traditions. Sasha says, “The Tribe’s family orientation actually strengthens religious affiliation by exposing Jewish liturgy, rituals, and traditions to previously disengaged families.”

In terms of measurable impact, Ms. Braverman highlights Jookender’s 333% increase in connection to the Jewish community. “I was surprised by the results of Jookender's participation. Sasha had a 50-family waitlist of families eager to participate in the program's first year.”

Ms. Atkin shares the joy of seeing her children discover Judaism like she did: “The Tribe and Jookender’s other programs give my kids the childhood I dreamed for them—to learn, embrace, and practice Judaism with people who are like them, in an environment free of fear.” Sasha cites an unanticipated community benefit of The Tribe’s structure and programming: “Some tribes grew very close socially in addition to learning from the curriculum.”

Program satisfaction isn’t limited to parents. Kira Shandalov says the kids she taught were curious and hungry to learn more. “At all ages, I’ve discovered a deep desire among this community to know more about Jewish heritage, ritual, and tradition.” The Tribe kids are engaged not just by fun and games, but also by teen madrichot (counselors/teachers) whom Sasha and the Jookender team actively recruit and train. Of Ms. Shandalov, Mrs. Atkin says: “Kira was amazing. Her energy and passion really connect with the kids. They look at her and see a model of what they could be.”

Sasha highlights Jookender’s training of teen volunteers and mentors like Kira. “The training we give our teen volunteers has a ripple effect,” she explains. “First we make sure these young men and women acquire and retain Jewish historic and cultural knowledge. Second, we equip them to go to tribes and teach. Third, teen teachers make it more affordable for families with young kids to participate in Jookender’s programs.”

Count Worcester Jewish Community Center Executive Director Emily Rosenbaum as a fan of The Tribe. With her 10-year-old daughter, Ms. Rosenbaum was a member of the Northern Worcester County Tribe.

From a professional and personal perspective, Ms. Rosenbaum says that The Tribe makes it easier for unaffiliated Jews to access comfortable and convenient Jewish fellowship: “The pedagogy is thoughtfully and sensitively constructed to connect Jewish education with practical Jewish values. It shares vital lessons about valuing, maintaining, and manifesting Judaism in our daily lives.”

She believes The Tribe’s non-intimidating, haimish engagement style and flexible, approachable curriculum is appealing because it “caters to people in their comfort zones, involves families, builds community connections, and ultimately enhances Jewish learning."

Following Pilot Program Success, an Uncertain Future

Pointing to overwhelmingly positive objective and subjective feedback, Sasha and the Jookender team are actively seeking funds to grow The Tribe’s reach and impact. Normally calm and unassuming, Sasha lights up when sharing The Tribe’s impact in the community her team serves: “I’m thrilled The Tribe appears to strengthen connections to our faith, especially among the RSJ community. It fulfills our cravings to be more connected with our faith and fellow Jews.”

Although The Tribe pilot was fully funded, Sasha says the budget-conscious nonprofit lacks the resources to conduct as robust a program as in the first year. Reluctantly conceding that philanthropic support to expand Jookender’s other programming remains a question mark, Sasha and the Jookender team are optimistic donors will realize the importance, value, and impact of Jookender’s programming in the RSJ community, and respond accordingly.

With so many Jewish education and outreach programs in Massachusetts, Jookender’s outsized impacts have gone largely unnoticed. “We prefer to have our results speak for our organization instead of slick marketing materials,” says Sasha. “But more support could help us achieve much, much more.” Specifically, she mentions growing the number of tribes and expanding the number of people who can participate in Jookender’s popular Teens4Teens program and Family Camps.

Discover more about Jookender.

Customer Dis-Service & The Power of Social Media

Recently I went on a trip to Rome and Athens with my spouse, a Latin teacher at a public school in Massachusetts (yes, friends, they still teach Latin at some public schools). We were a group of 24 students and four chaperones. We booked and planned the travel through Mariden USA, a company that arranges such travel.

This blog post recounts our poor experience with Mariden USA and how I am using social media to ensure others in higher education do not have a similar experience. I wrote this post on behalf of my spouse, who as a teacher does not have the time to devote to this (fortunately I do, as one of my roles at MIT is to monitor and be engaged in social media).

First you'll read a edited review of the trip (from planning to execution) that I posted on Mariden USA's Facebook page. Then you'll check out a list of places where I posted the review (or a version of the review). If you're interested more in "the power of social media" aspect of this blog post, simply go to the Mariden USA Facebook page and you'll see their reaction to this account.

Particularly relevant to my social media mini-campaign is Mariden USA's protestation that we're "wasting energy writing bad reviews" about the company: When you get underwhelming (or in this case, bad) service, social media gives you a outlet to share that information with others.

* * *

Mariden USA was consistently and continually underhanded and duplicitous in the planning of our trip. Initially my spouse was told everything she wanted to hear, but, sadly for her students, the reality was far different than the false promises we heard from Mariden USA representatives.

FLIGHTS: My spouse selected Mariden USA because company representatives said they could get direct flights from Boston to Rome and returning from Athens to Boston. Many direct flights are available. Mariden USA representatives understood this was a priority of my students. Not only did we end up with layovers, but also these layovers unnecessarily prolonged the trip, eating away hours that could have been spent touring sites in Rome and Athens.

Mariden USA representatives also informed my spouse that our group would travel together: This, after all, is the definition of group travel. However, Mariden USA split up our group. My spouse was forced to involve an attorney in our perfectly justified efforts to compel Mariden USA to do what was right--that is, to amend the travel plans so that all her students traveled together.

In addition to denying her students the experience of traveling together in one group, Mariden USA denied compensation to the three travelers in the separate group. Reviewing the correspondence, it is obvious Mariden USA denied compensation because I engaged an attorney to convince them to honor their verbal commitment to her and our group.

LATE FEES and RECORD KEEPING: Where Mariden USA exhibited poor planning for our legitimate travel and itinerary requests, such disregard did not carry over to their relentless pursuit of so-called late fees from parents.

Ironically, Mariden USA was able to assess late fees to my participants, yet was not sufficiently organized to send invoices of fees due prior to sending notifications of late fees. This pursuit of late fees without sending invoices was a offensive attempt to wring more funds from parents. Mariden USA's consistently poor record keeping passed on a great deal of extra work and stress to my spouse, the customer.

DURING THE TRIP: Mariden USA's poor scheduling, abysmal planning, and lack of attention to detail repeatedly manifested itself while on our trip.

Although our guide in Rome, Alex, was truly exceptional, the fact remains that because someone in Mariden USA's office did not pre-plan and realize the Vatican would be closed on a Sunday (a fact generally clear to most of the world¹s population), we had to spend six extra hours on the bus because the scheduled trip to Pompeii was moved to Sunday from the more logical original plan of seeing it on the way to the ferry on Monday.

On Monday on the ferry from Bari, Italy, to Patras, Greece, we had to withdraw 598 Euro from our own savings to pay for the dinners and breakfasts for her students. These meals were clearly indicated as included in our overall bill, as contracted by Mariden USA. Although this blatant breach of contract was ameliorated several days later via Mariden International's reimbursement of these funds, our group should never have been put in this situation.

Also, while enduring a six-hour layover in Paris en route to Rome on 4/14, two flights left to Rome earlier than ours from our terminal alone. By our calculations, the flights and Pompeii trip inefficiencies wasted an entire day of touring.

The pity of these wasted hours is not the inconvenience but rather the disservice to the students whom Mariden USA purports to accommodate.

SUMMARY: The sole bright spots were the consummate professional tour guides we had both in Rome and Athens. They were professional, prepared, responsible, respectful and understanding. Not surprisingly, to our understanding, our guides were arranged by Mariden International, which apparently has higher customer service standards than Mariden USA. My spouse and I strongly advise her colleagues against traveling with Mariden USA.

* * *

Now, to the places where I posted this review (or a version of it)... in addition, of course, to the Better Business Bureau:

• - Teachers.net
• - Yahoo local
• - Yelp.com
• - CitySquares
• - YellowPages.com
• - Yellowpagesgoesgreen.org

The point, friends, is that social media gives you the power to mount a one-person outreach campaign.

So the next time you get service you don't like, do something about it: Voice your complaint through social media.

Integrity: The Key Ingredient in Mutually Beneficial Business Relationships

I recently had a conference call with some clients from out of state. I know these clients personally first, and then professionally; so we initially spent some time catching up on personal issues. After our discussion had run through the obligatory: Sports, mutual friends, vacation plans, we then moved on to more personal matters. (For men there are varying degrees of personal matters: Those you share with acquaintances, those you share with colleagues, and those you share with true friends).

I asked one of my clients--an entrepreneur for whom I sometimes craft articles and promotional materials--how things were going with his business. He's carved out a rather unique niche in his business: He identifies ways companies can reduce what they spend on various services (utilities, phone, printers, etc.) and earns a percentage of the ensuing savings for his shrewd analysis.

A typical entrepreneur, my friend is big picture all the way: He thinks big, plans big, and rarely sees the details. He's a great salesman and has over the past few years, based on the growth of his business, surrounded himself with people who can help him continue that growth in a planned, strategic fashion.

Recently, one of the people he hired did not deliver. Without getting into specifics, because this guy failed to produce a business development plan, my friend lost a connection to a venture capitalist who was interested in taking a seven-figure stake in the growth of his business.

Which brings me to today's topic: Integrity.

Wikipedia has an interesting commentary on the topic, suggesting that we can identify the value and importance of integrity by comparing two scenarios: On the one hand, a world of honesty and sincerity, of being able to rely on what others say. A world in which people are punctual and willingly fulfill their obligations and duties in life and to the best of their ability. This would be a world without lying, cheating, stealing, fraud, criminality, etc. Clearly, an ideal world.

On the other hand, imagine a world in which everybody is dishonest most of the time: Nobody tells the truth if it is not in their best interest, everybody is out to get everything they can, any way they can, including by lying and not keeping agreements and contracts. People shirk duties, obligations, and only when forced pay debts. When the opportunity presents itself, people will commit fraud and steal.

Our second imagined world is going to be full of rules and laws, long contracts, lawsuits, police, judges, and punishments to control non-integral behavior. One of the main purposes of law is to enforce integrity when the people have none. In a society rife with laws, as ours is, do we in fact lack integrity?

There are tremendous costs associated with a society that lacks integrity: The wasted time, energy and money of big groups of lawmakers and law enforcers; courts and millions of lawsuits; walls, fences, locks and bars on homes and businesses; verification, security guards, alarm systems and agencies, internet mal-ware (virus, spyware, spam, etc.) protection--to cite a few. Sound familiar? We could well be discussing our so-called "modern" society.

On the personal level, a lack of integrity is detrimental to one's personal power in life, to the respect of and relationships with others; above all, a lack of integrity destroys one's self-respect and self-esteem --qualities absolutely essential for personal happiness.

Wikipedia suggests that there are two ways to accumulate great power and wealth in life: One is by the path of love and integrity, creating great Good for others (good products and services). The other is by the path of Anti-Love and No-Integrity... Lying, cheating, stealing, criminality.

The difference between the two is happiness. The cost of the path of No-Integrity is without exception personal unhappiness.

Without getting into details, the guy whom my friend hired was paid to do a job. Not only did he not do the job for which he was paid, but he also callously disregarded my friend's business goals--the very goals he was paid to advance. That demonstrates a lack of integrity.

My friend is upset about the loss of the business, yes; but I sensed he was more upset that the guy whom he hired abused his trust and took his money. That's the unkindest cut of all: When our trust is shattered.

In our business relationships, and more importantly in our personal relationships, our word is our bond. If you commit to doing something, do it. If you make a promise, you follow through. You don't accept payment for services you don't provide. You don't overcharge. You don't lie. You lead a life--personal and professional--of integrity.

You may not make a fortune leading such a life, but you can honestly say to yourself and to others that you have integrity.